•  - 77we is establishing an SMS Mortgage Banker (“MB”) Lead Generation pilot program.
•   - Seeking ten (10) MB firms or individual participants for a 90 day period beginning on/or before 7/15/11.
•   - No set up fee required.
•   - MB leads will be generated by 77we and will cost $15/lead for the 90 day pilot program period.
•     - $1000 escrow deposit required - to be replenished when debited leads reduce deposit to  $250.  
•   - 77we SMS Lead Generation Agreement (attached) must be executed.
•   - Need MB marketing collateral to digitize marketing message.
•     - Leads will be exclusive.  
•   - Leads will be from numerous sources including signage, print ads, websites, and prospectively, billboards and TV.
•   - 77we will introduce you to new 77we realtor prospective clients as they develop in your market area.

SMS Lead Program

77we.com Exclusive SMS Leads Purchase Agreement (“Agreement”).

Under the Agreement as set forth below, 77we.com will furnish to you via email exclusive SMS Leads.  SMS Leads are instantaneous leads in the form of a cell phone “ping” generated from a texted keyword or scanned QR code.  To begin the SMS Leads program, an initial $1000 deposit is required, and the charge for each lead will be debited against this deposit. You may terminate this Agreement with us at any time upon 30 days’ written notice. In order to take advantage of the SMS Leads program, please review and execute the following Agreement.

enters into this Agreement for the receipt of certain information from 77we.com, pertaining to potential SMS Opt-In Leads as  follows:

1. Lead Information: Cell#, Date, Time, Keyword Texted.

2. Billing Policy: 77we.com will bill Customer for SMS Leads prior to delivering SMS Leads. Customer will be notified by e-mail at the address provided below when 77we.com charges Customer’s credit card account for SMS Leads.

3. Return Policy: If  the same consumer texts with a different phone number, the SMS Lead will be considered invalid (“Invalid Lead”). Invalid Leads must be returned within 24 hours of receipt by Customer in order to be eligible for credit. No cash refunds will be given for an Invalid Lead at any time.  SMS Leads will not be considered invalid solely due to an Customer’s change of intention or change in circumstances. We guarantee that we will sell your SMS Leads to you and only to you.

4. Cancellation: Customer may terminate this Agreement by providing 77we.com 30 days’ written notice, in either of two ways: in a writing or by e-mail successfully sent to Info@77we.com. 77we.com may terminate this Agreement at any time by notice to Customer at the fax or e-mail Customer has listed below. If Customer’s fax or e-mail address has changed from the information provided below, or if Customer’s fax or e-mail system fails to receive 77we.com notification, Customer will be deemed to have waived notification of cancellation. Following cancellation by either party, Customer will remain liable for all unpaid or unbilled charges incurred by Customer prior to cancellation.

All SMS Leads generated during the term of this Agreement will be yours to market to at anytime.  When and if you cancel, all SMS Leads then belong to 77we, LLC.

5. Credit Card Charges: Customer authorizes 77we.com to charge the credit card set forth below for all SMS Leads furnished by 77we.com.